Apple Car expected to shake up auto industry in Asia and world - and other news
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EVCanuck
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I will be watching the unveiling of the Apple Car from the comfort of my Cybertruck while the FSD drives me somewhere. Is this too much to dream of?
Bond007
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By going with KIA, Apple lost the goodwill of being an American product designed and built ground up by American engineering and expertise. Oh well, it's their company and they can do what they want.
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TruckElectric
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That's bordering on promoting America, Americans and American prowess which is not allowed now.
Crissa
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Very little is designed and built without foreign parts, manufacture, or design.
Apple designs their products, but they haven't been made here since the early 80s. The memory chips in all PC haven't been made in the US since then, either.
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TruckElectric
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Crissa, get up to speed while ya!
Making Mac Pro in the US
The all-new Mac Pro is Apple’s most powerful machine ever, and 15,000 times faster than the original Mac. Apple and its manufacturing partners invested over $200 million in the Mac Pro facility in Austin, building out the complex assembly line where the Mac Pro is produced. Each Mac Pro travels a distance of 1,000 feet along the production line, with some components requiring precision placement within the width of a human hair.
Mac Pro is designed and engineered in California, and assembled in Austin, Texas, in a facility that employs more than 500 people.
Crissa
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...From parts made overseas.
The Mac Pro is a pretty niche product, tho ^-^
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LoPro
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KIA is owned by Hyundai I believe.
Crissa
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LoPro
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Maybe KIA could get turned into a joint venture for Hyundai, Apple and perhaps another technology company. While Hyundai continues making cars under both existing brands. I’m not MBA material though so don’t know how these kinds of things pan out.
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TruckElectric
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Hyundai and Kia confirm they are no longer in talks with Apple regarding Apple Car production
After a burst of reporting suggesting a deal between Hyundai and Apple for Apple Car production was imminent, the narrative is starting to shift. In new regulatory filings today, reported by Bloomberg, Hyundai and its subsidiary Kia Motors said that they aren’t in discussions with Apple about a self-driving car.
The backstory
Hyundai made a bold statement last month when it confirmed that it was in talks with Apple about a potential partnership for Apple Car. It then revised the statement to say that it was working with multiple car makers on self-driving technology, but had no specifics to share.
A variety of sources had suggested over the last several weeks that Apple and Hyundai were in talks regarding Apple Car. Most recently, reports suggested that Apple would be working with Hyundai subsidiary Kia Motors through a potential $3.6 billion investment. One local report from Korea had even suggested a deal could be announced as soon as this month.
On Friday, Bloomberg reported that Hyundai and Apple had hit the brakes on their negotiations, saying that Apple was “upset” by Hyundai’s erroneous statement last month. Hyundai and Kia Motors have now confirmed this change.
Hyundai and Kia confirm
New filings today from Hyundai and Kia confirm that the companies are not in talks with Apple regarding Apple Car production — at least talks that they are willing to make public.
In the filings, Hyundai and Kia Motors acknowledged that they “have been talking with multiple companies about autonomous electric car development,” but no decision has been made. Hyundai shares are down 8.4% following this news, while Kia shares are down 15.3%.
Bloomberg reports today:
Ultimately, regardless of the state of its talks with Kia and Hyundai, Apple appears to have a revived interest in developing a self-driving car of some sort. The project has been rumored for over 5 years, and while there have been multiple shifts in strategies, the current reporting is that Apple is planning an Apple-branded electric car with self-driving capabilities.
SOURCE: 9to5mac
After a burst of reporting suggesting a deal between Hyundai and Apple for Apple Car production was imminent, the narrative is starting to shift. In new regulatory filings today, reported by Bloomberg, Hyundai and its subsidiary Kia Motors said that they aren’t in discussions with Apple about a self-driving car.
The backstory
Hyundai made a bold statement last month when it confirmed that it was in talks with Apple about a potential partnership for Apple Car. It then revised the statement to say that it was working with multiple car makers on self-driving technology, but had no specifics to share.
A variety of sources had suggested over the last several weeks that Apple and Hyundai were in talks regarding Apple Car. Most recently, reports suggested that Apple would be working with Hyundai subsidiary Kia Motors through a potential $3.6 billion investment. One local report from Korea had even suggested a deal could be announced as soon as this month.
On Friday, Bloomberg reported that Hyundai and Apple had hit the brakes on their negotiations, saying that Apple was “upset” by Hyundai’s erroneous statement last month. Hyundai and Kia Motors have now confirmed this change.
Hyundai and Kia confirm
New filings today from Hyundai and Kia confirm that the companies are not in talks with Apple regarding Apple Car production — at least talks that they are willing to make public.
In the filings, Hyundai and Kia Motors acknowledged that they “have been talking with multiple companies about autonomous electric car development,” but no decision has been made. Hyundai shares are down 8.4% following this news, while Kia shares are down 15.3%.
Bloomberg reports today:
At this point, the fate of the Apple Car project is still unclear when it comes to a potential partner. Japan’s Nikkei newspaper has reported that Apple is in talks with “at least six automakers” for production of its all-electric, self-driving car.
Ultimately, regardless of the state of its talks with Kia and Hyundai, Apple appears to have a revived interest in developing a self-driving car of some sort. The project has been rumored for over 5 years, and while there have been multiple shifts in strategies, the current reporting is that Apple is planning an Apple-branded electric car with self-driving capabilities.
SOURCE: 9to5mac
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TruckElectric
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The past six years of speculation around the so-called Apple Car have been a roller coaster. First Apple was reportedly building a car. Then the company wasn’t building a car, just the guts of a vehicle. Most recently, sources told CNBC that Apple will manufacture an autonomous car with Hyundai and Kia in Georgia. Now that might be out, too.
Apple is one of the most valuable companies in the world, and it could become massively more valuable if it can make a splash in cars – the global auto and mobility market is worth about $10 trillion compared with the $715 billion smartphone market, according to Mordor Intelligence.
Apple did not respond to a request for comment.
Watch CNBC’s deep dive into the Apple Car to find out more.
SOURCE: CNBC
Apple is one of the most valuable companies in the world, and it could become massively more valuable if it can make a splash in cars – the global auto and mobility market is worth about $10 trillion compared with the $715 billion smartphone market, according to Mordor Intelligence.
Apple did not respond to a request for comment.
Watch CNBC’s deep dive into the Apple Car to find out more.
SOURCE: CNBC
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